Zinoro Showroom, Shanghai, China

BMW Brilliance Continues Flooring Partnership with Flowcrete

Thanks to the success of BMW Brilliance’s first Zinoro showroom in Beijing, the high-profile luxury car brand has opened its second Flowcrete-floored site in the heart of Shanghai’s busy commercial district.

The pioneering electric car manufacturer was so impressed by the sparkling Mondéco Crystal surface in its first showroom that Flowcrete Asia was called in to supply the surface for its new Shanghai facility.

300mof Mondéco Crystal was installed at the site in several complimentary colours to provide a decorative and easily cleanable finish on which to showcase BMW Brilliance’s premium car brand Zinoro. The clear crystal and glass aggregates incorporated into a Mondéco Crystal finish creates a shimmering lustre across the floor area which enhances the interior design scheme’s luxurious atmosphere.

The flooring project faced several challenges along the way, as before the floor finish could be applied Flowcrete Asia’s approved applicator had to repair the floor foundation to bring it up to a suitable standard with only a limited window of time available to do so. The application works also had to be completed at night due to city hall regulations and the cold winter weather made the project a physical challenge.

BMW Brilliance’s faith in the epoxy seamless resin terrazzo Mondéco range is a testament to the ability of Flowcrete Asia’s systems to provide floors that have both the aesthetic qualities required to enhance brand identity and the functionality to support daily operational activity.

Project Details

  • Client: Zinoro Showroom, Shanghai, China
  • Products: Seamless Terrazzo
  • Market Sector: Automotive, Retail
  • Location: Shanghai
  • Year: 2014

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